Search
  • Marta Zaraska

Hooked on Meat: How Cultural Beliefs and Attitudes Drive Meat Consumption

If there is one thing that is the most responsible for keeping us hooked on meat, it’s our culture. Not our genes, not our taste buds, not even the powerful meat industry with its annual sales in US higher than the GDP of Hungary or Ukraine — although, admittedly, all these factors are important, too.

There are plenty of beliefs that, taken together, perpetuate the meat-eating culture. Take the belief that “we are what we eat.” The Hua tribe of Papua, New Guinea, think that children will grow fast if they eat fast-growing plants, while the men of the Dyak tribe of Northwest Borneo avoid venison for fear that eating it would make them timid like deer. In ancient Egypt, kings would once a year slaughter the bull-god Apis and eat its flesh to get the animal’s fierceness. In Benin, West Africa, practitioners of voodoo to this day drink the blood of sacrificial animals to get their strength. And studies show people in the West may hold similar believes, too, albeit subconsciously. In a classic 1989 experiment conducted among 310 undergraduate students at University of Pennsylvania, fictional tribes-people who eat boars were rated as having more hair and being faster runners than those who eat turtles. READ MORE HERE....


14 views

PR / T 123.456.7890 / F 123.456.7899 / info@mysite.com / © 2023 by PR.  Proudly created with Wix.com