The strange, disquieting, and sometimes delicious story of humanity’s love affair with meat.
Basic Books, February 2016
"MEATHOOKED: The History and Science of Our 2.5-Million-Years Obsession With Meat" is an investigation set to answer a question that has stayed unanswered far too long, while we kept arguing health and ethical aspects of meat consumption: Why do we eat meat at all? What's so special about meat that it keeps us hooked? From the perspective of evolution, culture, taste, marketing, biochemistry and anthropology, Marta Zaraska sets out to identify all the hooks that make meat a food that humans don't want to easily give up.
COMING SOON -- MY NEW BOOK:
"Growing Young: How Friendship, Optimism and Kindness Can Help You Live to 100"
(Penguin Random House) -- READ MORE HERE
Spanish translation of Meathooked is out:
Chinese translation coming soon!
Korean translation is out as of March 2018 -- buy it here....
Japanese translation of Meathooked is out as of June 2017 -- check the publisher's website here (in Japanese)
Polish translation of Meathooked - "Mięsoholicy" - came out on Feb. 15th, 2017 -- click here to read more (in Polish)...
MEATHOOKED featured in the journal Nature as one of "best science picks"..
Click here to check the gallery of images that illustrate Meathooked - and humanity's long history with meat
"From the role of meat in the evolution of the human brain to the last meals of death row inmates, from vegan sexuality to why we don’t eat carnivores, Meathooked is a beautifully written and scientifically sound exploration of the complicated relationship between humans and meat. Like The Omnivore’s Dilemma, vegetarians and meat eaters alike will find this book an engaging, provocative ride. And along the way, Marta Zaraska makes an utterly convincing case that our planet cannot survive our growing addiction to animal flesh."
— Hal Herzog, Professor of Psychology at Western Carolina University and author of Some We Love, Some We Hate, Some We Eat: Why It’s So Hard to Think Straight About Animals
"Sometimes the secret is asking the right questions. By examining the positive and negative history of meat rather than vegetarianism Marta Zaraska leads us to a thoughtful and broad array of issues. Meathooked is a book people need to read."
— Mark Kurlansky, bestselling author of Salt and Cod
“We know producing and consuming it is terrible for us, the planet, and billions of farm animals, so what keeps people hooked on meat? Marta Zaraska’s fascinating Meathooked provides a lively, compelling look at the many reasons humans are addicted to animal protein. Whether you’re a vegan, a hardcore meat-lover, or somewhere in between, this book will help you better understand why you and your loved ones eat what you do.”
—David Robinson Simon, Author of Meatonomics: How the Rigged Economics of Meat and Dairy Make You Consume Too Much – and How to Eat Better, Live Longer, and Spend Smarter
"This is a book to devour! Meticulously researched and written with a sense of humor, Meathooked illuminates the peculiar love affair that so many people have with meat. How did it start, why is it so pervasive, and inevitably, why does the love affair end badly—from a health standpoint—for so many people?"
— Neal D. Barnard, MD, FACC
Adjunct Associate Professor of Medicine, George Washington University School of Medicine
President, Physicians Committee for Responsible Medicine